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  <channel>
    <title>Videos</title>
    <link>/videos</link>
    <description>Videos</description>
    <language>en</language>
    <pubDate>Fri, 14 Feb 2025 18:28:23 GMT</pubDate>
    <dc:date>2025-02-14T18:28:23Z</dc:date>
    <dc:language>en</dc:language>
    <item>
      <title>Improve Visibility in the Innovation Process | Sopheon</title>
      <link>/videos/improve-visibility-in-the-innovation-process-sopheon</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/improve-visibility-in-the-innovation-process-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ppnt2-1100-min.png" alt="Improve Visibility in the Innovation Process | Sopheon  " class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;How can business leaders avoid being late to market?&lt;/h2&gt; 
&lt;p&gt;Nearly 80% of new products &lt;a href="/blog/5-new-product-development-questions-to-ask-when-launches-fail-to-meet-expectations"&gt;miss their launch date&lt;/a&gt; and &lt;a href="/infographics/make-every-product-launch-a-success-constant-feedback-and-a-structured-approach-key-to-new-product-success"&gt;40% fail to meet profit objectives&lt;/a&gt;. But why do new products often fail to hit their target market windows? &lt;a href="/ebooks/how-leaders-can-bolster-enterprise-growth-strategies-by-managing-innovation"&gt;Lack of visibility to who is doing what in the organization’s innovation process&lt;/a&gt; is among the top reasons for products failing.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/improve-visibility-in-the-innovation-process-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ppnt2-1100-min.png" alt="Improve Visibility in the Innovation Process | Sopheon  " class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;How can business leaders avoid being late to market?&lt;/h2&gt; 
&lt;p&gt;Nearly 80% of new products &lt;a href="/blog/5-new-product-development-questions-to-ask-when-launches-fail-to-meet-expectations"&gt;miss their launch date&lt;/a&gt; and &lt;a href="/infographics/make-every-product-launch-a-success-constant-feedback-and-a-structured-approach-key-to-new-product-success"&gt;40% fail to meet profit objectives&lt;/a&gt;. But why do new products often fail to hit their target market windows? &lt;a href="/ebooks/how-leaders-can-bolster-enterprise-growth-strategies-by-managing-innovation"&gt;Lack of visibility to who is doing what in the organization’s innovation process&lt;/a&gt; is among the top reasons for products failing.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fimprove-visibility-in-the-innovation-process-sopheon&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:28:23 GMT</pubDate>
      <guid>/videos/improve-visibility-in-the-innovation-process-sopheon</guid>
      <dc:date>2025-02-14T18:28:23Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Digitization trends in Germany | Sopheon</title>
      <link>/videos/digitization-trends-in-germany</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/digitization-trends-in-germany" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/dtim2018-1.jpg" alt="Digitization trends in Germany | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/digitization-trends-in-germany" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/dtim2018-1.jpg" alt="Digitization trends in Germany | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fdigitization-trends-in-germany&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:28:14 GMT</pubDate>
      <guid>/videos/digitization-trends-in-germany</guid>
      <dc:date>2025-02-14T18:28:14Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Achieving business agility through digital innovation | Sopheon</title>
      <link>/videos/achieving-business-agility-through-digital-innovation</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/achieving-business-agility-through-digital-innovation" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/qizEgHaSJDQAXpccWAcdWE.jpg" alt="Achieving business agility through digital innovation | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/achieving-business-agility-through-digital-innovation" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/qizEgHaSJDQAXpccWAcdWE.jpg" alt="Achieving business agility through digital innovation | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fachieving-business-agility-through-digital-innovation&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:59 GMT</pubDate>
      <guid>/videos/achieving-business-agility-through-digital-innovation</guid>
      <dc:date>2025-02-14T18:27:59Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>#DigInnovation: Enabling companies to transform with speed and agility | Sopheon</title>
      <link>/videos/enabling-companies-to-transform-with-speed-and-agility</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/enabling-companies-to-transform-with-speed-and-agility" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/SeRGGp2DTc3gjNPwziyeRa.jpg" alt="#DigInnovation: Enabling companies to transform with speed and agility | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/enabling-companies-to-transform-with-speed-and-agility" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/SeRGGp2DTc3gjNPwziyeRa.jpg" alt="#DigInnovation: Enabling companies to transform with speed and agility | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fenabling-companies-to-transform-with-speed-and-agility&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:54 GMT</pubDate>
      <guid>/videos/enabling-companies-to-transform-with-speed-and-agility</guid>
      <dc:date>2025-02-14T18:27:54Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>New product development processes can accelerate time-to-market | Sopheon</title>
      <link>/videos/new-product-development-processes-can-accelerate-time-to-market-sopheon</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/new-product-development-processes-can-accelerate-time-to-market-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ptmf-sopheon-min.jpg" alt="New product development processes can accelerate time-to-market | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;&lt;span&gt;&lt;br&gt;Are you getting the right products to market on time? &lt;/span&gt;&lt;/h2&gt; 
&lt;p&gt;&lt;span&gt;Consistently launching innovative and successful products is a challenge all organizations face due to the ever-changing business landscape, limited resources and competing priorities. The fundamental &lt;a href="https://www.sopheon.com/blog/close-the-strategy-execution-gap-with-software"&gt;&lt;span style="color: #1155cc;"&gt;disconnect between strategy and execution&lt;/span&gt;&lt;/a&gt; means limited visibility and teams working with&lt;/span&gt;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/new-product-development-processes-can-accelerate-time-to-market-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ptmf-sopheon-min.jpg" alt="New product development processes can accelerate time-to-market | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;&lt;span&gt;&lt;br&gt;Are you getting the right products to market on time? &lt;/span&gt;&lt;/h2&gt; 
&lt;p&gt;&lt;span&gt;Consistently launching innovative and successful products is a challenge all organizations face due to the ever-changing business landscape, limited resources and competing priorities. The fundamental &lt;a href="https://www.sopheon.com/blog/close-the-strategy-execution-gap-with-software"&gt;&lt;span style="color: #1155cc;"&gt;disconnect between strategy and execution&lt;/span&gt;&lt;/a&gt; means limited visibility and teams working with&lt;/span&gt;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fnew-product-development-processes-can-accelerate-time-to-market-sopheon&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:42 GMT</pubDate>
      <guid>/videos/new-product-development-processes-can-accelerate-time-to-market-sopheon</guid>
      <dc:date>2025-02-14T18:27:42Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Interview with Hans-Cristian Eppich at DTIM 2017 | Sopheon</title>
      <link>/videos/interview-hans-cristian-eppich-dtim-2017</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/interview-hans-cristian-eppich-dtim-2017" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/dtim-2017-1-1.jpg" alt="Interview with Hans-Cristian Eppich at DTIM 2017 | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/interview-hans-cristian-eppich-dtim-2017" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/dtim-2017-1-1.jpg" alt="Interview with Hans-Cristian Eppich at DTIM 2017 | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Finterview-hans-cristian-eppich-dtim-2017&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:36 GMT</pubDate>
      <guid>/videos/interview-hans-cristian-eppich-dtim-2017</guid>
      <dc:date>2025-02-14T18:27:36Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>The digital innovation era | Sopheon</title>
      <link>/videos/the-digital-innovation-era</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/the-digital-innovation-era" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/JFtRWjM84RBQbp9uwXKNPQ.jpg" alt="The digital innovation era | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/the-digital-innovation-era" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/JFtRWjM84RBQbp9uwXKNPQ.jpg" alt="The digital innovation era | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fthe-digital-innovation-era&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:17 GMT</pubDate>
      <guid>/videos/the-digital-innovation-era</guid>
      <dc:date>2025-02-14T18:27:17Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Achieve Innovation Strategy Execution | Sopheon</title>
      <link>/videos/sopheon-connecting-innovation-strategy-with-flawless-execution</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/sopheon-connecting-innovation-strategy-with-flawless-execution" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ppnt1-1100-min.png" alt="Achieve Innovation Strategy Execution | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;How can business leaders know if an innovation strategy is working?&lt;/h2&gt; 
&lt;p&gt;In many organizations, visibility to execution-level insights is hampered by process and transparency challenges. A sound innovation strategy is only effective if business leaders can not only measure results but then use them to drive strategic direction.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/sopheon-connecting-innovation-strategy-with-flawless-execution" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/ppnt1-1100-min.png" alt="Achieve Innovation Strategy Execution | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;h2&gt;How can business leaders know if an innovation strategy is working?&lt;/h2&gt; 
&lt;p&gt;In many organizations, visibility to execution-level insights is hampered by process and transparency challenges. A sound innovation strategy is only effective if business leaders can not only measure results but then use them to drive strategic direction.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fsopheon-connecting-innovation-strategy-with-flawless-execution&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:10 GMT</pubDate>
      <guid>/videos/sopheon-connecting-innovation-strategy-with-flawless-execution</guid>
      <dc:date>2025-02-14T18:27:10Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Sopheon CEO Greg Coticchia meets with Proactive | Sopheon</title>
      <link>/videos/sopheon-ceo-greg-coticchia-meets-with-proactive</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/sopheon-ceo-greg-coticchia-meets-with-proactive" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/proactive-1100x300-min-1.jpg" alt="Sopheon CEO Greg Coticchia meets with Proactive | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/sopheon-ceo-greg-coticchia-meets-with-proactive" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/proactive-1100x300-min-1.jpg" alt="Sopheon CEO Greg Coticchia meets with Proactive | Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fsopheon-ceo-greg-coticchia-meets-with-proactive&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Manage strategy to execution</category>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:27:03 GMT</pubDate>
      <guid>/videos/sopheon-ceo-greg-coticchia-meets-with-proactive</guid>
      <dc:date>2025-02-14T18:27:03Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
    </item>
    <item>
      <title>Novelis drives sustainable innovation with Sopheon</title>
      <link>/videos/novelis-drives-sustainable-innovation-sopheon</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/novelis-drives-sustainable-innovation-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/novelis-banner-1100-min.jpg" alt="Novelis drives sustainable innovation with Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt; 
&lt;p&gt;The world’s largest maker of flat-rolled aluminum products and the largest global aluminum recycler Novelis strives to create a more sustainable world together with its customers. &lt;br&gt;&lt;br&gt;With its aggressive decarbonization goals and recycling strategies, the company turned to Sopheon to help create a new, more customer-centric innovation management framework that enables greater speed-to-market and profitability for its sustainable product portfolio investments.&lt;/p&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="/videos/novelis-drives-sustainable-innovation-sopheon" title="" class="hs-featured-image-link"&gt; &lt;img src="/hubfs/Imported_Blog_Media/novelis-banner-1100-min.jpg" alt="Novelis drives sustainable innovation with Sopheon" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&amp;nbsp;&lt;/p&gt; 
&lt;p&gt;The world’s largest maker of flat-rolled aluminum products and the largest global aluminum recycler Novelis strives to create a more sustainable world together with its customers. &lt;br&gt;&lt;br&gt;With its aggressive decarbonization goals and recycling strategies, the company turned to Sopheon to help create a new, more customer-centric innovation management framework that enables greater speed-to-market and profitability for its sustainable product portfolio investments.&lt;/p&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=2204337&amp;amp;k=14&amp;amp;r=https%3A%2F%2Fwww.wellspring.com%2Fvideos%2Fnovelis-drives-sustainable-innovation-sopheon&amp;amp;bu=https%253A%252F%252Fwww.wellspring.com%252Fvideos&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Innovation Management</category>
      <pubDate>Fri, 14 Feb 2025 18:26:53 GMT</pubDate>
      <guid>/videos/novelis-drives-sustainable-innovation-sopheon</guid>
      <dc:date>2025-02-14T18:26:53Z</dc:date>
      <dc:creator>Sopheon</dc:creator>
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