In the previous webinars of this series, business leaders from The Hershey Company and Hain Celestial spoke to their experience in transforming their innovation processes and portfolios with digital technology, and the positive business results they have achieved in doing so.
This webinar will synthesize these two previous webinars by providing concrete, real-world illustrations of the concepts articulated by Hershey and Hain Celestial. Three of Sopheon鈥檚 own domain experts in Consumer Goods Innovation will speak to their experiences in digitalization and transformation for a broad set of Sopheon鈥檚 CPG clients and share how these best practices might be applied in other consumer firms. They鈥檒l drill-down and provide specific examples that further articulate opportunities for improvement available to the entire consumer goods industry, including:
-
How consumer firms are leveraging new, agile-like, and highly visual methods of investment decision-making
-
Real-world strategies of how to streamline the cross-functional 鈥渂usiness layer鈥� of the product lifecycle
-
Tips for how to drive adoption and show 鈥渨hat鈥檚 in it for me鈥� by enabling system-wide cross-functional efficiencies at the team member and team leader level